A Look into Lululemon and Maia Active's KOL Strategy on Red
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Red (Little Red Book, or Xiaohongshu in Chinese) is already a must-do platform in China’s content marketing space. In this article, we will compare the Red KOL marketing strategy of 2 yoga brands: Lululemon and Maia Active. In addition, we will offer practical suggestions for international brands operating in China. Why Red is perfect for sports fashion brands Red is the perfect intersection Read More
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influencer marketing Archives - WalktheChat
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Lululemon's Influencer Marketing Strategy Explained
Fast and Free High-Rise Crop 23 Pockets *Updated, Women's Capris
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Gatorade and lululemon Marketing Executives: Consumer, Culture, and Connectivity
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Athleisure is Crushing it in China - Here's What You Need to Know
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Shilin Song, Author at WalktheChat
KJ Yi on LinkedIn: #retail #brand #china #market #lululemon
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Shilin Song, Author at WalktheChat
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How Maia Active Is Winning The Athleisure Race
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From humble beginnings to sweaty success, Lululemon's impressive China triumph, Advertising
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Branding concepts in the context of China report by daxue consulting
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Athleisure Trends: Rising Trends In Athleisure Wear - GWI
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Athleisure Trends: Rising Trends In Athleisure Wear - GWI
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Red & Co. Lululemon - Growing a Brand, and Profits, Beyond Your Niche