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Adidas Group

Tigist Assefa and her £400 single-use Adidas super shoe rocks marathon world

Adidas - Peter Fisk

Reebok was meant to be a 'Nike killer.' How the brand lost its No. 1 spot

Everyday IP: The history of sneakers

Adidas Yeezy Boost 350 V2 Core Black Red 48 Ore Consegna, 44% OFF

Adidas Yeezy Boost 350 V2 Core Black Red 48 Ore Consegna, 44% OFF

Adidas drops $75 million case against Kanye West's Yeezy brand. Here's all about the case

21 Examples of Successful Co-Branding Partnerships (And Why They're So Effective)

Frank Sandtmann: Google continues testing the i…

Adidas Segmentation, Targeting, and Positioning