What Spanx Teaches Us About Innovation

By A Mystery Man Writer

I had a deep thought while packing a pair of Spanx into my suitcase the other day, as I prepared to speak at a conference on the topic of women consumers. For the three people reading this article who don’t know about Spanx, it’s the enthusiastically named “shapewear” product line that’s []

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What Spanx Teaches Us About Innovation

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