Why Gymshark has handed over creative control of the brand to an influencer

After years working with a bodybuilding influencer with 3 million Instagram followers, the DTC fitness brand has handed him creative control.

PDF) Marketing with Influencers on Instagram -The case of Gymshark

Hugo Janssens on LinkedIn: Why Gymshark has handed over creative

Gymshark - Recent News & Activity

Influencer Marketing News and Resources: February 2023

How Gymshark Leveraged Influencer Marketing to Become a $500m

Gymshark: The Marketing Strategy Behind the Fast-Growing Brand

Top 15 Influencer Marketing Campaigns To Inspire You In 2023

Matthew Fischman on LinkedIn: Asos: We focused too much on

How Influencer Marketing Turned Gymshark Into a Billion Pound Business

Building the Next Gymshark: Economies of Scale