Jockey Y-fronts hit New Zealand shops NZHistory, New Zealand history online

‘If old-fashioned underwear makes you squirm, switch to Jockey.’ That was the pitch from clothing manufacturer Lane Walker Rudkin when it began marketing the Jockey Y-front to New Zealand men on 16 March 1940.

Taranaki Volunteers NZ Wars memorial

Flashback: 'Waste no pity' - Jockey Y-fronts arrive

Kuriheka war memorial NZHistory, New Zealand history online

Labour Department roll of honour board

Symonds Street cemetery NZ Wars memorial

Show Circuit Magazine - August/September 16 by Show Circuit

Mule Gully, Gallipoli NZHistory, New Zealand history online

Matakohe war memorial hall NZHistory, New Zealand history online

History of Jockey Underwear

Rotorua Library

Y-Front Midway - BRANDS-MENS-JOCKEY : Andersons / Noire - Jockey

Mounted troops round up Boer family - NZ History

The Star: October 04, 2018