Period feminism: how a startup used lofty ideals to sell menstrual underwear, Feminism
![](https://i.guim.co.uk/img/media/565ca4e1dde666959616467e1c5d2c1a995eafdf/0_133_1180_708/master/1180.jpg?width=1200&height=900&quality=85&auto=format&fit=crop&s=a54493eb22821776f6a76dd2b79310ec)
As founder Miki Agrawal faces sexual assault allegations, Thinx faces the task of finding the difference between claiming to be feminist and acting the part
Period Panties (Menstrual Underwear) Market Strong Momentum and Growth Seen Ahead
![](https://imageio.forbes.com/blogs-images/shanisyphrett/files/2018/02/Crystal-Square.jpg?format=jpg&height=900&width=1600&fit=bounds)
This Entrepreneur Wants To Make Periods Comfortable For All Women
![](https://creativepool.com/files/magazine/images/article/204059%211473504748%21rzfk5brvvdmbrxkvohkwu9wnc6gyczwrcuyt7ws87dtpaeikps6p0qq0utsxd2tp.jpg)
Brand Case Studies: Breaking menstruation taboos at Thinx
![](https://m.media-amazon.com/images/I/61bsCRZZ2pL._AC_UF1000,1000_QL80_.jpg)
Reformission: Reaching Out without Selling Out: Driscoll, Mark: 9780310515005: : Books
![](https://assets-global.website-files.com/6185b708a2657014268d2eaf/61f8a3f59dd1d98a85ce0494_thinx-ads-600x216.png)
Period-Proof Underwear Helped THINX Tackle Period Taboos
![](https://assets-global.website-files.com/6185b708a2657014268d2eaf/61f8a3f5935855d755843363_IDH8D8l.gif)
Period-Proof Underwear Helped THINX Tackle Period Taboos
![](https://d.newsweek.com/en/full/596279/05-08-periodspublic-01.jpg?w=1200&f=94c4642ac96a238bbd2b4a5ecfb7c1e2)
Periods, Policy and Politics: Menstrual Equity Is the New Thing
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Fashion Brands For Trans/Gender Nonconforming Folks
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Period feminism: how a startup used lofty ideals to sell menstrual underwear, Feminism
![](https://image.isu.pub/240207220934-0340989f0dcb14354cb30eb7cde5b9a6/jpg/page_1.jpg)
February 7, 2024 by The Daily Orange - Issuu
![](https://mma.prnewswire.com/media/1308686/Period_Logo.jpg?p=twitter)
The time for change and innovation is now - meet The Period Company
![](https://cdn.strategyonline.ca/wp/wp-content/uploads/2023/11/olly-canada-240x300.jpg)
The feminist evolution of menstrual underwear advertising » Strategy
The “Failure” of Feminist Companies is Due to What, Exactly?
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The feminist evolution of menstrual underwear advertising » Strategy
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Feminism for Sale: 'Femvertising' in the Menstrual Product Industry – marlow