The 'internet's favorite underwear' brand, Parade, is sold
By A Mystery Man Writer
The manufacturer and licensee of Fruit of the Loom buys the DTC intimates retailer.
:max_bytes(150000):strip_icc()/Hanes-Originals-Womens-Seamless-Rib-Boyfit-Underwear-3-Pack-624d7a47f3bf43f0a4292542c638f5af.jpg)
The 22 Best Places to Buy Underwear of 2024
How Gen-Z-Founded Brands Are Changing the Intimates Industry
What Is Parade Underwear, and Why Is Everyone Posting It?
:quality(70):focal(919x897:929x907)/cloudfront-eu-central-1.images.arcpublishing.com/businessoffashion/XVVIH6WTBFFDJOE4LGGDMUPYYE.jpg)
What Parade's Sale Says About the State of DTC
:max_bytes(150000):strip_icc()/Amazon-Essentials-Womens-Cotton-Bikini-Brief-Underwear-5006fbaf13794c8ca7f1087c85298f3a.jpg)
The 22 Best Places to Buy Underwear of 2024
Parade's New “Ice Cream” Collection Says Summer Isn't Over Yet
:max_bytes(150000):strip_icc()/083121_parade_lead-2e23f81bf66945929a8bce1345992337.jpeg)
Get 20% Off Parade Underwear With an Exclusive Discount
25 Best Lingerie Brands for Every Mood & Occasion
Comfy And Cute High-Waisted Underwear
